Searching for the best senior dog food?
Aging Gracefully Starts With What’s in the Bowl
GENUINE’s nutritional goals for aging dogs are clear: slow or prevent the progression of metabolic changes associated with aging, reduce the clinical signs of growing older, and genuinely improve your senior dog’s quality of life. When the science supports it, extend life expectancy. These are not marketing promises—they are the measurable outcomes that guided GENUINE’s formulation.
Why Most Senior Diets Get It Wrong
Many senior dog foods reduce protein levels under the assumption that older dogs need less. The science says the opposite. Senior dogs have a higher incidence of disease and stress, and their bodies must respond to these challenges with diminishing protein reserves. Aging dogs actually need higher levels of calories derived from protein to maintain body condition, preserve muscle mass, and offset the natural decline in protein synthesis. GENUINE delivers exactly that.
Essential Fatty Acids for Aging Bodies
Older dogs may experience a diminished ability to produce adequate levels of certain fatty acids on their own. GENUINE supplies an abundance of these critical and essential fats and oils through high-quality chicken fat, fish oils, and ground flaxseed. No supplementation is needed—GENUINE provides everything an aging body requires.
Immune Support When It Matters Most
Research indicates that, like other species, a dog’s immune system declines with age. GENUINE provides the vitamins and minerals needed to keep your senior dog’s immune system robust and responsive when challenges arise.
Oral Health and Systemic Wellness
Dental issues become increasingly common—and increasingly consequential—in senior dogs. Periodontal disease can lead to systemic health problems if left unchecked. GENUINE’s dry kibble supports oral health with every meal, and when combined with regular brushing, helps decrease the incidence of dental disease.
Maintaining the Body, Sustaining the Spirit
Just like their owners, senior dogs benefit from regular physical activity to maintain muscle tone, enhance circulation, improve digestion, and sustain an ideal body weight. GENUINE helps maintain that youthful vitality, and you can be confident your dog is receiving complete, balanced nutrition through its senior years. Senior energy needs vary as physical activity may or may not decline—monitor GENUINE intake and adjust based on your individual dog’s needs.
Nearly $1 Million in Research. One Promise.
GENUINE was built on nearly a million dollars in nutritional research with one goal: nutrition that makes a real, measurable difference in the life of your dog. From puppyhood through the senior years, GENUINE is guaranteed to deliver.
